71% of consumers look roadside billdoards
Billboards, Ads on bus stands and many other forms of outdoor advertising are available to advertisers today but not all of them give you the same kind of returns.
OBillboard advertising offers a more than viable alternative however, and one that is a staggering 80% cheaper than marketing a product on television.
OOH advertising is surprisingly effective at enabling brands to drive traffic online, this figure is likely to rise incrementally as companies adopt integrated marketing strategies and refine their CTAs.
When you also consider the fact that Ooh advertising has a lower cost per thousand than any other type of marketing, the potential probability of this channel is absolutely huge.
This is a seemingly innocuous stat, but when used well and appropriately, it is clear that humorous OOH adverts can effectively promote your brand and enhance its popularity among target demographics.
OOH advertising and particularly billboards are extremely effective in the digital age, as they provide a stark and less intrusive contrast to online channels.
This largely depends on the different flows of traffic you are targeting. Assuming you have a limited budget and you want to optimize this budget, the best combination would be to have a single large, highly visible outdoor hoarding for every major flow of traffic in your target zone.
This is the most important question of all. If you are in an industry where sales are periodic, you want to concentrate your budget on your peak sales period only. If you’re selling across the year, you have to work according to your budget. Take an outdoor ad space for more than a month continuously; and you can negotiate a good deal as well.
We can help pull together each of these elements, assisting you with the creation of your billboard advertising campaign.
For the best billboard and outdoor advertisement prices, placement and service contact us now