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The Outdoor Media Blog: Tips & insights

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Discover the Latest Blogs on Outdoor Advertising in USA

Wuthering Heights breaks the billboard frame with a wind-moved 3D dress
NEW

Wuthering Heights breaks the billboard frame with a wind-moved 3D dress

Feb 20, 2026
In Los Angeles, a “special build” for Wuthering Heights turns the dress train/veil into a physical element that extends outside the billboard and moves with the wind, transforming a flat poster into a living, cinematic street moment.
Center Parcs transforms Oxford Circus Underground station into a forest escape
NEW

Center Parcs transforms Oxford Circus Underground station into a forest escape

Feb 20, 2026
Center Parcs recreates the atmosphere of Longleat Forest inside Oxford Circus with an immersive OOH wrap featuring hidden animals and a digital screen showcasing the “For the centre of your world” film—running through February and March.
The Honest Keys: A Keyboard That Promotes Honest Mental Health Expression
NEW

The Honest Keys: A Keyboard That Promotes Honest Mental Health Expression

Feb 19, 2026
“The Honest Keys” by Suicide Zero is an iOS add-on keyboard that detects masking phrases like “I’m fine” and suggests more honest alternatives, helping users express emotions and take the first step toward seeking support.
Dayforce’s New Campaign Shows How Heavy Work Can Be
NEW

Dayforce’s New Campaign Shows How Heavy Work Can Be

Feb 19, 2026
Dayforce unveils a breakthrough integrated campaign that visualizes the emotional and operational weight of work, positioning its HR technology as a partner that helps organizations lighten the load and improve workforce management.
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Mike Garcia      06/29/24     

Waitrose's Tilted Billboard: A Marketing

Discover how Waitrose's clever 'wonky billboard' stunt outsmarted a London council.

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Mike Garcia      04/26/24     

Bringing Magic to Everyday Life: Gopuff's Spectacular Campaign

Prepare to be spellbound as Gopuff, the grocery delivery app...

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Mike Garcia      04/26/24     

Advertising Site Presents: Vinterior's Cheeky Outdoor Campaign

In a world where fast furniture reigns supreme, Vinterior is boldly...

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Mike Garcia      04/26/24     

McDonald's Netherlands' Scented Billboard Campaign

In the realm of outdoor advertising, McDonald's Netherlands recently set a new standard with their...

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Mike Garcia      04/26/24     

Lulus' National Marketing: Fashion Beyond California's Border

Lulus breaks out of California, launching national marketing strategy to redefine fashion...

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Mike Garcia      04/25/24     

Transforming Streets: Coca-Cola's Interactive Billboard Magic

Coca-Cola redefines outdoor ads with interactive billboards, merging nostalgia and...

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Mike Garcia      04/24/24     

KitKat's #MyBreak: Gen Z Redefines Snack Time

KitKat's #MyBreak campaign empowers Gen Z with self-expression, inviting Canadians to redefine snack time...

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Mike Garcia      04/23/24     

Breaking the Stigma: GambleAware's Bold Billboard Campaign

In the realm of advertising, few mediums carry the impact and visibility of billboards.

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Mike Garcia      04/23/24     

The Power of Outdoor Advertising: Amplifying Cheetos' Irresistible Appeal

In the realm of advertising site strategies, outdoor advertising stands out as a dynamic approach.

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Mike Garcia      04/23/24     

New Fallout Series on Prime: A Mysterious Shipping Container

IIn an electrifying fusion of advertising ingenuity and pop culture fervor...

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Mike Garcia      04/23/24     

1664 Blanc: Blue Bottles Shine in Artful Campaign

Experience the artful twist of 1664 Blanc's iconic blue bottles in a captivating out-of-home campaign.

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Mike Garcia      04/18/24     

Hyundai's Innovative 4D Billboard Experience

In the realm of advertising, innovation is the key to capturing audience attention and creating...

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Mike Garcia      04/18/24     

The Rise of Digital Advertising: Europe's Largest Digital Ceiling

Manchester Printworks, a hub of entertainment and culture, has recently undergone a...

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Mike Garcia      04/01/24     

Skybound Faces: British Airways' Captivating Outdoor Campaign

Experience the wonder of travel with British Airways' innovative outdoor campaign...

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Mike Garcia      04/01/24     

SAlton Towers' 3D OOH: Nemesis Reborn Celebration

Experience the thrill of Nemesis Reborn with Alton Towers' groundbreaking 3D OOH campaign...

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