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The Outdoor Media Blog: Tips & insights

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Discover the Latest Blogs on Outdoor Advertising in USA

We Build Rain: The OOH Campaign Reframing Cloud
NEW

We Build Rain: The OOH Campaign Reframing Cloud

Jan 30, 2026
Rainmaker and HAYMAKER launched a bold OOH + digital video campaign to spotlight cloud seeding science and real-world validation, starting near Capitol Hill in D.C. and expanding to Salt Lake City with Great Salt Lake messaging.
CoComelon Can Help: The OOH Parody With a Real “Totline” Hotline
NEW

CoComelon Can Help: The OOH Parody With a Real “Totline” Hotline

Jan 30, 2026
CoComelon’s “CoComelon Can Help” OOH spoofed personal injury attorney billboards and launched a real 1-844-TOTLINE for song support—utility that builds brand love.
Disney+ Brings Wonder Man Flyposting to London Streets
NEW

Disney+ Brings Wonder Man Flyposting to London Streets

Jan 29, 2026
Disney+ promoted Marvel’s Wonder Man with a bold flyposting burst across London, delivered with Sublime Promotions, Lime Communications, and JAA Media planning.
Tourism Fiji Launches “Be Fiji” With a Cheeky Contextual Media Strategy
NEW

Tourism Fiji Launches “Be Fiji” With a Cheeky Contextual Media Strategy

Jan 29, 2026
Tourism Fiji’s “Be Fiji” by Havas + Filmgraphics uses cheeky, contextual messages in “Un-Fiji” moments—inviting travellers to reconnect with happiness.
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More blogs here

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Mike Garcia      06/29/24     

Waitrose's Tilted Billboard: A Marketing

Discover how Waitrose's clever 'wonky billboard' stunt outsmarted a London council.

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Mike Garcia      04/26/24     

Bringing Magic to Everyday Life: Gopuff's Spectacular Campaign

Prepare to be spellbound as Gopuff, the grocery delivery app...

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Mike Garcia      04/26/24     

Advertising Site Presents: Vinterior's Cheeky Outdoor Campaign

In a world where fast furniture reigns supreme, Vinterior is boldly...

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Mike Garcia      04/26/24     

McDonald's Netherlands' Scented Billboard Campaign

In the realm of outdoor advertising, McDonald's Netherlands recently set a new standard with their...

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Mike Garcia      04/26/24     

Lulus' National Marketing: Fashion Beyond California's Border

Lulus breaks out of California, launching national marketing strategy to redefine fashion...

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Mike Garcia      04/25/24     

Transforming Streets: Coca-Cola's Interactive Billboard Magic

Coca-Cola redefines outdoor ads with interactive billboards, merging nostalgia and...

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Mike Garcia      04/24/24     

KitKat's #MyBreak: Gen Z Redefines Snack Time

KitKat's #MyBreak campaign empowers Gen Z with self-expression, inviting Canadians to redefine snack time...

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Mike Garcia      04/23/24     

Breaking the Stigma: GambleAware's Bold Billboard Campaign

In the realm of advertising, few mediums carry the impact and visibility of billboards.

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Mike Garcia      04/23/24     

The Power of Outdoor Advertising: Amplifying Cheetos' Irresistible Appeal

In the realm of advertising site strategies, outdoor advertising stands out as a dynamic approach.

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Mike Garcia      04/23/24     

New Fallout Series on Prime: A Mysterious Shipping Container

IIn an electrifying fusion of advertising ingenuity and pop culture fervor...

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Mike Garcia      04/23/24     

1664 Blanc: Blue Bottles Shine in Artful Campaign

Experience the artful twist of 1664 Blanc's iconic blue bottles in a captivating out-of-home campaign.

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Mike Garcia      04/18/24     

Hyundai's Innovative 4D Billboard Experience

In the realm of advertising, innovation is the key to capturing audience attention and creating...

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Mike Garcia      04/18/24     

The Rise of Digital Advertising: Europe's Largest Digital Ceiling

Manchester Printworks, a hub of entertainment and culture, has recently undergone a...

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Mike Garcia      04/01/24     

Skybound Faces: British Airways' Captivating Outdoor Campaign

Experience the wonder of travel with British Airways' innovative outdoor campaign...

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Mike Garcia      04/01/24     

SAlton Towers' 3D OOH: Nemesis Reborn Celebration

Experience the thrill of Nemesis Reborn with Alton Towers' groundbreaking 3D OOH campaign...

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