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The Outdoor Media Blog: Tips & insights

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Discover the Latest Blogs on Outdoor Advertising in USA

Wuthering Heights breaks the billboard frame with a wind-moved 3D dress
NEW

Wuthering Heights breaks the billboard frame with a wind-moved 3D dress

Feb 20, 2026
In Los Angeles, a “special build” for Wuthering Heights turns the dress train/veil into a physical element that extends outside the billboard and moves with the wind, transforming a flat poster into a living, cinematic street moment.
Center Parcs transforms Oxford Circus Underground station into a forest escape
NEW

Center Parcs transforms Oxford Circus Underground station into a forest escape

Feb 20, 2026
Center Parcs recreates the atmosphere of Longleat Forest inside Oxford Circus with an immersive OOH wrap featuring hidden animals and a digital screen showcasing the “For the centre of your world” film—running through February and March.
The Honest Keys: A Keyboard That Promotes Honest Mental Health Expression
NEW

The Honest Keys: A Keyboard That Promotes Honest Mental Health Expression

Feb 19, 2026
“The Honest Keys” by Suicide Zero is an iOS add-on keyboard that detects masking phrases like “I’m fine” and suggests more honest alternatives, helping users express emotions and take the first step toward seeking support.
Dayforce’s New Campaign Shows How Heavy Work Can Be
NEW

Dayforce’s New Campaign Shows How Heavy Work Can Be

Feb 19, 2026
Dayforce unveils a breakthrough integrated campaign that visualizes the emotional and operational weight of work, positioning its HR technology as a partner that helps organizations lighten the load and improve workforce management.
More articles

More blogs here

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Mike Garcia      08/28/24     

Google Fiber's Bold Outdoor Advertising Drives Success

Google Fiber's bold outdoor ads use billboards and DOOH to highlight the fastest internet, boosting brand visibility and engagement in key cities.

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Mike Garcia      08/27/24     

Chanel's COCO CRUSH: Luxury Meets Iconic Elegance

Chanel’s COCO CRUSH campaign blends timeless elegance with modern luxury on SoHo Grand Hotel’s canvas, showcasing sophistication in a striking outdoor...

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Mike Garcia      08/26/24     

Flogas Boosts Team Ireland with Outdoor Ads

Flogas enhances support for Team Ireland with impactful outdoor ads, using billboards and DOOH to rally community backing and amplify its commitment.

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Mike Garcia      08/23/24     

Maximizing Outdoor Advertising Impact with QR Codes

Explore how QR codes enhance outdoor advertising, driving engagement and safety when strategically used in pedestrian-friendly locations...

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Mike Garcia      08/22/24     

Fat Tire and Vans Revolutionize Outdoor Advertising

SkinSpirit's moving billboard on the Hampton Jitney kept their luxury treatments top-of-mind, combining strategic visibility with...

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Mike Garcia      08/21/24     

SkinSpirit Elevates Brand Visibility with Moving Billboards

SkinSpirit's moving billboard on the Hampton Jitney kept their luxury treatments top-of-mind, combining strategic visibility with...

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Mike Garcia      08/20/24     

Simply Spiked’s Refreshing Outdoor Campaign Hits Chicago

Simply Spiked brings summer to Chicago with a bold outdoor campaign featuring billboards, DOOH, and a double-decker bus delivering refreshing...

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Mike Garcia      08/19/24     

Mountain Dew's Bold Identity in Outdoor Advertising

Mountain Dew's outdoor advertising campaigns blend boldness and innovation, establishing the brand as a cultural icon in a competitive market.

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Mike Garcia      08/16/24     

AVO's Colorful NYC Campaign Captivates with Billboards

AVO's vibrant outdoor campaign lights up NYC streets, using billboards and DOOH to connect with New Yorkers in key areas like Times Square and Williamsburg.

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Mike Garcia      08/15/24     

2024 Election Trends: OOH Dominates Political Advertising

Discover how Out of Home advertising is shaping the 2024 election cycle with pDOOH, creative flexibility, and social engagement...

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Mike Garcia      08/14/24     

KC Current: Gold Standard in Outdoor Advertising

KC Current’s campaign sets the gold standard in women’s soccer with impactful billboards and DOOH...

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Mike Garcia      08/13/24     

Top OOH Advertising Trends for 2024

Discover the latest OOH advertising trends for 2024, from dynamic DOOH innovations to effective targeting and immersive experiences.

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Mike Garcia      08/12/24     

2024 Sees Significant Growth in Outdoor Advertising

Outdoor advertising continues its strong growth in 2024, with notable increases in DOOH formats, retail investments, and the overall impact of...

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Mike Garcia      08/09/24     

Simplicity and Creativity in Effective OOH Campaigns

Discover how simplicity drives creativity in OOH campaigns. Learn best practices to create impactful, memorable billboard and outdoor advertising...

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Mike Garcia      08/06/24     

Outdoor Advertising Surges: Digital Media Insights

Discover how outdoor advertising is outshining TV, with rising OOH and DOOH metrics. Learn about innovative strategies and effective...

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Mike Garcia      08/02/24     

Presidential Debate: Biden vs. Trump Ads

Biden and Trump launch major ad blitzes ahead of their debate, using billboards and outdoor ads to highlight contrasting visions and strategies.

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Mike Garcia      08/01/24     

Unique Outdoor Ads Designed for "Marketing Experts

Discover the power of exclusive outdoor advertising campaigns designed for marketing professionals. Maximize your brand's visibility...

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