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The Outdoor Media Blog: Tips & insights

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Discover the Latest Blogs on Outdoor Advertising in USA

Brussels Airport Transforms an Arrival Tunnel into a “Spaceship” to Spotlight
NEW

Brussels Airport Transforms an Arrival Tunnel into a “Spaceship” to Spotlight

Feb 13, 2026
A 20-metre arrival corridor at Brussels Airport was redesigned like a spacecraft—astronauts, planets, and stars—to promote Belgium’s space technologies and inspire future careers in space.
Ford Australia Launches “Ready Set Ford” Ahead of the Australian Grand Prix
NEW

Ford Australia Launches “Ready Set Ford” Ahead of the Australian Grand Prix

Feb 13, 2026
Ford’s global “Ready Set Ford” platform launches in Australia and New Zealand ahead of the Australian Grand Prix, built on three lifestyle pillars—Build, Thrill, and Adventure—spotlighting Ranger, Mustang, and Everest.
Petal & Pup Debuts Global Evergreen Campaign and Evolved Brand Identity
NEW

Petal & Pup Debuts Global Evergreen Campaign and Evolved Brand Identity

Feb 12, 2026
a.k.a. Brands Holding Corp. announced Petal & Pup’s global evergreen brand campaign and refreshed identity, created in-house by an all-female team. Rooted in Australian heritage and introducing the tagline “Aussie Born. Loved Everywhere.”
A Humid Steam Sauna Ritual Designed for the U.S.
NEW

A Humid Steam Sauna Ritual Designed for the U.S.

Feb 12, 2026
Discover how Woodrop reframes the humid steam sauna for American consumers as a full relaxation ritual—built on wood, water, and the embodied “drop” of sweat. Created by Nebo Ideas Agency with SMPL Design Studio.
More articles

More blogs here

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Mike Garcia      08/28/24     

Google Fiber's Bold Outdoor Advertising Drives Success

Google Fiber's bold outdoor ads use billboards and DOOH to highlight the fastest internet, boosting brand visibility and engagement in key cities.

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Mike Garcia      08/27/24     

Chanel's COCO CRUSH: Luxury Meets Iconic Elegance

Chanel’s COCO CRUSH campaign blends timeless elegance with modern luxury on SoHo Grand Hotel’s canvas, showcasing sophistication in a striking outdoor...

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Mike Garcia      08/26/24     

Flogas Boosts Team Ireland with Outdoor Ads

Flogas enhances support for Team Ireland with impactful outdoor ads, using billboards and DOOH to rally community backing and amplify its commitment.

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Mike Garcia      08/23/24     

Maximizing Outdoor Advertising Impact with QR Codes

Explore how QR codes enhance outdoor advertising, driving engagement and safety when strategically used in pedestrian-friendly locations...

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Mike Garcia      08/22/24     

Fat Tire and Vans Revolutionize Outdoor Advertising

SkinSpirit's moving billboard on the Hampton Jitney kept their luxury treatments top-of-mind, combining strategic visibility with...

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Mike Garcia      08/21/24     

SkinSpirit Elevates Brand Visibility with Moving Billboards

SkinSpirit's moving billboard on the Hampton Jitney kept their luxury treatments top-of-mind, combining strategic visibility with...

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Mike Garcia      08/20/24     

Simply Spiked’s Refreshing Outdoor Campaign Hits Chicago

Simply Spiked brings summer to Chicago with a bold outdoor campaign featuring billboards, DOOH, and a double-decker bus delivering refreshing...

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Mike Garcia      08/19/24     

Mountain Dew's Bold Identity in Outdoor Advertising

Mountain Dew's outdoor advertising campaigns blend boldness and innovation, establishing the brand as a cultural icon in a competitive market.

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Mike Garcia      08/16/24     

AVO's Colorful NYC Campaign Captivates with Billboards

AVO's vibrant outdoor campaign lights up NYC streets, using billboards and DOOH to connect with New Yorkers in key areas like Times Square and Williamsburg.

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Mike Garcia      08/15/24     

2024 Election Trends: OOH Dominates Political Advertising

Discover how Out of Home advertising is shaping the 2024 election cycle with pDOOH, creative flexibility, and social engagement...

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Mike Garcia      08/14/24     

KC Current: Gold Standard in Outdoor Advertising

KC Current’s campaign sets the gold standard in women’s soccer with impactful billboards and DOOH...

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Mike Garcia      08/13/24     

Top OOH Advertising Trends for 2024

Discover the latest OOH advertising trends for 2024, from dynamic DOOH innovations to effective targeting and immersive experiences.

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Mike Garcia      08/12/24     

2024 Sees Significant Growth in Outdoor Advertising

Outdoor advertising continues its strong growth in 2024, with notable increases in DOOH formats, retail investments, and the overall impact of...

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Mike Garcia      08/09/24     

Simplicity and Creativity in Effective OOH Campaigns

Discover how simplicity drives creativity in OOH campaigns. Learn best practices to create impactful, memorable billboard and outdoor advertising...

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Mike Garcia      08/06/24     

Outdoor Advertising Surges: Digital Media Insights

Discover how outdoor advertising is outshining TV, with rising OOH and DOOH metrics. Learn about innovative strategies and effective...

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Mike Garcia      08/02/24     

Presidential Debate: Biden vs. Trump Ads

Biden and Trump launch major ad blitzes ahead of their debate, using billboards and outdoor ads to highlight contrasting visions and strategies.

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Mike Garcia      08/01/24     

Unique Outdoor Ads Designed for "Marketing Experts

Discover the power of exclusive outdoor advertising campaigns designed for marketing professionals. Maximize your brand's visibility...

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