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The Outdoor Media Blog: Tips & insights

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Discover the Latest Blogs on Outdoor Advertising in USA

MoodFM Turns Song Titles Into Life’s Answers in Jordan
NEW

MoodFM Turns Song Titles Into Life’s Answers in Jordan

Mar 13, 2026
MoodFM launched an integrated campaign across Jordan inviting people to answer everyday life questions with song titles, using music as a universal language across OOH, radio, social, and digital.
Prague’s Para-Billboards Put Czech Paralympians in Focus
NEW

Prague’s Para-Billboards Put Czech Paralympians in Focus

Mar 13, 2026
VML transformed billboards in Prague by symbolically removing one of their “limbs” to spotlight the Czech Paralympic Team and build awareness for the Milano Cortina 2026 Winter Paralympic Games.
Colourtrend Reimagines the Paint Swatch as Outdoor Art
NEW

Colourtrend Reimagines the Paint Swatch as Outdoor Art

Mar 12, 2026
Colourtrend transforms the everyday paint swatch into a minimalist outdoor campaign that blends art, design, and branding through elegant visual storytelling.
Magners “Irish Cider” Campaign Reimagines the Irish Flag for St. Patrick’s Day
NEW

Magners “Irish Cider” Campaign Reimagines the Irish Flag for St. Patrick’s Day

Mar 12, 2026
Magners celebrates St. Patrick’s Day with “Irish Cider,” a striking OOH and DOOH campaign in Australia that transforms the Irish flag into macro photography of a freshly poured pint over ice.
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Mike Garcia      08/26/24     

Flogas Boosts Team Ireland with Outdoor Ads

Flogas enhances support for Team Ireland with impactful outdoor ads, using billboards and DOOH to rally community backing and amplify its commitment.

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Mike Garcia      08/23/24     

Maximizing Outdoor Advertising Impact with QR Codes

Explore how QR codes enhance outdoor advertising, driving engagement and safety when strategically used in pedestrian-friendly locations...

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Mike Garcia      08/22/24     

Fat Tire and Vans Revolutionize Outdoor Advertising

SkinSpirit's moving billboard on the Hampton Jitney kept their luxury treatments top-of-mind, combining strategic visibility with...

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Mike Garcia      08/21/24     

SkinSpirit Elevates Brand Visibility with Moving Billboards

SkinSpirit's moving billboard on the Hampton Jitney kept their luxury treatments top-of-mind, combining strategic visibility with...

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Mike Garcia      08/20/24     

Simply Spiked’s Refreshing Outdoor Campaign Hits Chicago

Simply Spiked brings summer to Chicago with a bold outdoor campaign featuring billboards, DOOH, and a double-decker bus delivering refreshing...

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Mike Garcia      08/19/24     

Mountain Dew's Bold Identity in Outdoor Advertising

Mountain Dew's outdoor advertising campaigns blend boldness and innovation, establishing the brand as a cultural icon in a competitive market.

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Mike Garcia      08/16/24     

AVO's Colorful NYC Campaign Captivates with Billboards

AVO's vibrant outdoor campaign lights up NYC streets, using billboards and DOOH to connect with New Yorkers in key areas like Times Square and Williamsburg.

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Mike Garcia      08/15/24     

2024 Election Trends: OOH Dominates Political Advertising

Discover how Out of Home advertising is shaping the 2024 election cycle with pDOOH, creative flexibility, and social engagement...

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Mike Garcia      08/14/24     

KC Current: Gold Standard in Outdoor Advertising

KC Current’s campaign sets the gold standard in women’s soccer with impactful billboards and DOOH...

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Mike Garcia      08/13/24     

Top OOH Advertising Trends for 2024

Discover the latest OOH advertising trends for 2024, from dynamic DOOH innovations to effective targeting and immersive experiences.

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Mike Garcia      08/12/24     

2024 Sees Significant Growth in Outdoor Advertising

Outdoor advertising continues its strong growth in 2024, with notable increases in DOOH formats, retail investments, and the overall impact of...

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Mike Garcia      08/09/24     

Simplicity and Creativity in Effective OOH Campaigns

Discover how simplicity drives creativity in OOH campaigns. Learn best practices to create impactful, memorable billboard and outdoor advertising...

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Mike Garcia      08/06/24     

Outdoor Advertising Surges: Digital Media Insights

Discover how outdoor advertising is outshining TV, with rising OOH and DOOH metrics. Learn about innovative strategies and effective...

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Mike Garcia      08/02/24     

Presidential Debate: Biden vs. Trump Ads

Biden and Trump launch major ad blitzes ahead of their debate, using billboards and outdoor ads to highlight contrasting visions and strategies.

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Mike Garcia      08/01/24     

Unique Outdoor Ads Designed for "Marketing Experts

Discover the power of exclusive outdoor advertising campaigns designed for marketing professionals. Maximize your brand's visibility...

Read More


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