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The Outdoor Media Blog: Tips & insights

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Discover the Latest Blogs on Outdoor Advertising in USA

Wuthering Heights breaks the billboard frame with a wind-moved 3D dress
NEW

Wuthering Heights breaks the billboard frame with a wind-moved 3D dress

Feb 20, 2026
In Los Angeles, a “special build” for Wuthering Heights turns the dress train/veil into a physical element that extends outside the billboard and moves with the wind, transforming a flat poster into a living, cinematic street moment.
Center Parcs transforms Oxford Circus Underground station into a forest escape
NEW

Center Parcs transforms Oxford Circus Underground station into a forest escape

Feb 20, 2026
Center Parcs recreates the atmosphere of Longleat Forest inside Oxford Circus with an immersive OOH wrap featuring hidden animals and a digital screen showcasing the “For the centre of your world” film—running through February and March.
The Honest Keys: A Keyboard That Promotes Honest Mental Health Expression
NEW

The Honest Keys: A Keyboard That Promotes Honest Mental Health Expression

Feb 19, 2026
“The Honest Keys” by Suicide Zero is an iOS add-on keyboard that detects masking phrases like “I’m fine” and suggests more honest alternatives, helping users express emotions and take the first step toward seeking support.
Dayforce’s New Campaign Shows How Heavy Work Can Be
NEW

Dayforce’s New Campaign Shows How Heavy Work Can Be

Feb 19, 2026
Dayforce unveils a breakthrough integrated campaign that visualizes the emotional and operational weight of work, positioning its HR technology as a partner that helps organizations lighten the load and improve workforce management.
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Mike Garcia      07/08/24     

Uncommon’s Billboards Highlight UK Sewage Crisis Urgency

Uncommon Creative Studio's billboards highlight the UK sewage crisis, urging action on environmental issues with striking visuals in key coastal...

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Mike Garcia      07/08/24     

OOH Advertising: Leading in a Cookieless Era

Discover how Out of Home advertising leads in a cookieless world, leveraging data and dynamic content for effective, targeted campaigns.

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Mike Garcia      07/05/24     

Outdoor Advertising's Impact Highlighted at Cannes Festival

Discover how outdoor advertising, including billboards and OOH, showcased its impactful presence and importance at the Cannes Festival...

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Mike Garcia      07/05/24     

Uncommon's Outdoor Ads: Impactful, Creative, and Bold

Uncommon Creative Studio's outdoor ads highlight UK's environmental issues, using impactful billboards and OOH media to create powerful...

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Mike Garcia      07/04/24     

FOOH Advertising: Blurring Reality with Spectacular CGI

Explore the cutting-edge world of Fake Out of Home Advertising (FOOH) where CGI and AR technologies create hyper-realistic outdoor campaigns.

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Mike Garcia      07/04/24     

Celebrating Independence: Fireworks and Outdoor Advertising Insights

Explore the synergy of fireworks, outdoor advertising on Independence Day. Insights for local campaigns and legal considerations included.

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Mike Garcia      07/03/24     

Ellie Goulding's Served Launches Major Outdoor Campaign

Ellie Goulding’s brand Served launches its biggest outdoor campaign, reaching 4.5M adults with 160M impressions across London, including...

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Mike Garcia      07/02/24     

Visit Annapolis' BWI Airport Campaign: Spectacular Impact

Discover the immersive 'Visit Annapolis' BWI campaign, captivating travelers with stunning outdoor displays and engaging digital media. Don't miss out!

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Mike Garcia      07/01/24     

Top 3 Advantages of OOH Advertising Channel

Discover the top three advantages of OOH advertising and how it effectively builds brand trust, combats ad fraud, and engages audiences organically.

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Mike Garcia      07/01/24     

Alcoholics Anonymous Innovates with Unique Billboard Campaign

Alcoholics Anonymous launches a unique billboard campaign in the UK, using creative messaging without logos to maintain anonymity and attract those in need.

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