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The Outdoor Media Blog: Tips & insights

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Discover the Latest Blogs on Outdoor Advertising in USA

We Build Rain: The OOH Campaign Reframing Cloud
NEW

We Build Rain: The OOH Campaign Reframing Cloud

Jan 30, 2026
Rainmaker and HAYMAKER launched a bold OOH + digital video campaign to spotlight cloud seeding science and real-world validation, starting near Capitol Hill in D.C. and expanding to Salt Lake City with Great Salt Lake messaging.
CoComelon Can Help: The OOH Parody With a Real “Totline” Hotline
NEW

CoComelon Can Help: The OOH Parody With a Real “Totline” Hotline

Jan 30, 2026
CoComelon’s “CoComelon Can Help” OOH spoofed personal injury attorney billboards and launched a real 1-844-TOTLINE for song support—utility that builds brand love.
Disney+ Brings Wonder Man Flyposting to London Streets
NEW

Disney+ Brings Wonder Man Flyposting to London Streets

Jan 29, 2026
Disney+ promoted Marvel’s Wonder Man with a bold flyposting burst across London, delivered with Sublime Promotions, Lime Communications, and JAA Media planning.
Tourism Fiji Launches “Be Fiji” With a Cheeky Contextual Media Strategy
NEW

Tourism Fiji Launches “Be Fiji” With a Cheeky Contextual Media Strategy

Jan 29, 2026
Tourism Fiji’s “Be Fiji” by Havas + Filmgraphics uses cheeky, contextual messages in “Un-Fiji” moments—inviting travellers to reconnect with happiness.
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Mike Garcia      07/08/24     

Uncommon’s Billboards Highlight UK Sewage Crisis Urgency

Uncommon Creative Studio's billboards highlight the UK sewage crisis, urging action on environmental issues with striking visuals in key coastal...

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Mike Garcia      07/08/24     

OOH Advertising: Leading in a Cookieless Era

Discover how Out of Home advertising leads in a cookieless world, leveraging data and dynamic content for effective, targeted campaigns.

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Mike Garcia      07/05/24     

Outdoor Advertising's Impact Highlighted at Cannes Festival

Discover how outdoor advertising, including billboards and OOH, showcased its impactful presence and importance at the Cannes Festival...

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Mike Garcia      07/05/24     

Uncommon's Outdoor Ads: Impactful, Creative, and Bold

Uncommon Creative Studio's outdoor ads highlight UK's environmental issues, using impactful billboards and OOH media to create powerful...

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Mike Garcia      07/04/24     

FOOH Advertising: Blurring Reality with Spectacular CGI

Explore the cutting-edge world of Fake Out of Home Advertising (FOOH) where CGI and AR technologies create hyper-realistic outdoor campaigns.

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Mike Garcia      07/04/24     

Celebrating Independence: Fireworks and Outdoor Advertising Insights

Explore the synergy of fireworks, outdoor advertising on Independence Day. Insights for local campaigns and legal considerations included.

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Mike Garcia      07/03/24     

Ellie Goulding's Served Launches Major Outdoor Campaign

Ellie Goulding’s brand Served launches its biggest outdoor campaign, reaching 4.5M adults with 160M impressions across London, including...

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Mike Garcia      07/02/24     

Visit Annapolis' BWI Airport Campaign: Spectacular Impact

Discover the immersive 'Visit Annapolis' BWI campaign, captivating travelers with stunning outdoor displays and engaging digital media. Don't miss out!

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Mike Garcia      07/01/24     

Top 3 Advantages of OOH Advertising Channel

Discover the top three advantages of OOH advertising and how it effectively builds brand trust, combats ad fraud, and engages audiences organically.

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Mike Garcia      07/01/24     

Alcoholics Anonymous Innovates with Unique Billboard Campaign

Alcoholics Anonymous launches a unique billboard campaign in the UK, using creative messaging without logos to maintain anonymity and attract those in need.

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