Teapigs Launches ‘Tea In All Its Glory’ · 2025-11-06 · 4 min read · By Zanni GA — BM Outdoor
Teapigs Launches ‘Tea In All Its Glory’
Zanni GA — BM Outdoor 2025-11-06 4 min read#OOH#Outdoor Advertising
Quick answer: Teapigs’ ‘It’s Tea in All Its Glory’ is a playful OOH campaign celebrating pure tea ingredients—positioning the brand as a champion of real, unprocessed flavor.
Frequently Asked Questions
It’s Teapigs’ biggest brand push to date—an OOH-led platform that celebrates real, unprocessed tea ingredients with humorous, editorial-style visuals.
The concept was developed by Pablo London with post-production by Blind Pig, bringing a modern, minimalist aesthetic to tea advertising.
The campaign rolls out across outdoor and online media in November 2025, with additional activations planned into 2026.
A relaxed mascot reclining among real tea ingredients—peppermint, chamomile, and black tea—paired with cheeky headlines that spotlight purity and craft.
Teapigs positions tea as an everyday luxury—authentic, transparent, and made to be enjoyed in all its natural glory.
Bottom line: Created by Pablo London and digitally crafted by Blind Pig, Teapigs’ largest-ever campaign heroically showcases natural ingredients like peppermint leaves and chamomile flowers. Rolling out across outdoor and digital in November 2025, the work reframes tea as an everyday luxury—uniting minimalist visuals, witty headlines, and brand confidence to elevate the category.
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Explore key OOH formats by category and jump into details for specs, placements, and availability.
Billboards
Billboards are large outdoor advertising structures that attract attention from drivers and pedestrians. They provide an excellent platform for brands to showcase their message to a wide audience.
Posters are versatile advertising formats typically used in high-traffic areas. They can effectively convey promotional messages or branding with striking visuals.
Transit advertising takes advantage of public transport systems to reach commuters. It includes ads on buses, subway stations, and shelters, ensuring maximum visibility to a diverse audience.
Specialty advertising encompasses unique formats, such as murals and kiosks, which can provide a creative and engaging way to connect with consumers in specific locations.
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