Frank Body launches a cheeky billboard comparing skin to golf balls, promoting its Firming Body Cream. A viral hit with fans and influencers alike.
A Bold Before-and-After That Turns Heads
Frank Body has once again stirred up buzz—this time with a bold outdoor campaign that blends humor, product benefits, and creative visual storytelling. The billboard features a clever “Before” and “After” using golf balls to represent skin texture, placing the brand’s Firming Body Cream at the center of transformation.
The visual: on the left, a dimpled golf ball; on the right, a perfectly smooth one. It’s simple, cheeky, and immediately memorable—true to Frank Body’s disruptive style.
From Brick Wall to Viral Wall
Posted to their official Instagram, the campaign quickly went viral with comments pouring in from influencers and fans. Creators like @karinairby and @gretta called it “great” and “too good,” while followers praised it as “ingenious” and “🔥”.
The humorous caption—“Swing, swipe, smooth”—paired perfectly with the golf metaphor and gave the post traction across lifestyle and beauty circles.
Product Center Stage: Firming Body Cream
At the center of it all is the hero product: Frank Body’s Firming Body Cream. The formula, enriched with coffee seed extract and shea butter, promises to firm and smooth skin visibly over time.
With the visual metaphor doing the heavy lifting, the brand drives product awareness in a fun, unforgettable way that’s perfect for social sharing.
Engagement that Hits the Sweet Spot
Fans didn’t just laugh—they engaged. Comments like “This is too good 💗” and “My smooth glowy face can now distract from me missing hitting the ball” show how well the ad resonates with its target audience.
Others even suggested brand collabs with golf-inspired fashion, using hashtags like #ClubdayzeXFrank.
Frank Body's Signature Style of Disruption
Known for its unapologetic tone and creative marketing, Frank Body continues to show that beauty brands don’t need to play it safe to win attention. From coffee scrubs to lip tints, their campaigns regularly break the mold.
This billboard is another example of how humor + smart design + strong product = OOH success.
A Campaign That Scores Big
Whether you're into golf or just great skin, this Frank Body ad is a hole-in-one. It proves that outdoor advertising still has the power to spark real conversation—especially when backed by a brand that knows how to have fun.
