Grubhub Summons Flavor Magic Across NYC and Chicago
Grubhub Summons Flavor Magic Across NYC and Chicago · 2025-11-07 · 4 min read · By Zanni GA — BM Outdoor

Grubhub Summons Flavor Magic Across NYC and Chicago

Zanni GA — BM Outdoor 2025-11-07 4 min read #OOH #Outdoor Advertising
Quick answer: Grubhub’s new ‘Summon the Food’ campaign celebrates the magic of instant cravings, connecting people with their favorite meals through bold OOH activations across NYC and Chicago.

Frequently Asked Questions

It’s a brand platform celebrating the magic of food delivery — showing how one tap on the Grubhub app instantly connects users to their favorite meals and local restaurants.

The campaign was developed by independent agency Walrus, which infused humor, simplicity, and emotion into the creative to make Grubhub’s brand feel magical and relatable.

The campaign rolled out across major outdoor placements in New York City and Chicago, including billboards, subway platforms, and high-traffic transit locations.

Its ability to blend everyday convenience with playful imagination. The ads visualize cravings as if they could be instantly ‘summoned’ — turning ordinary hunger into a fun brand moment.

By meeting people where hunger strikes — in the streets, during commutes, or lunch breaks — and reminding them that satisfaction is just one tap away on the Grubhub app.

Bottom line: Created with independent agency Walrus, the campaign highlights how one tap on the Grubhub app can ‘summon’ any meal — from burgers to noodles — across New York City and Chicago. Through colorful, witty billboards and transit ads, Grubhub transforms the act of food ordering into a visual experience that celebrates convenience, emotion, and connection.

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#Grubhub #SummonTheFood #OOH #Billboards #NYC #Chicago #WalrusAgency
Written by: Zanni GA — BM Outdoor  ·  Reviewed by: Ed Saenz, CEO — BM Outdoor

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