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How to maximize the efficiency of LED screens (DOOH)

Chewbie's 3D billboard in Times Square showcases the power of outdoor advertising, enhancing brand visibility and creating a memorable visual impact.

The Sensation in Times Square with Spectacular Billboards

Chewbie's campaign in Times Square is a perfect example of how an outdoor advertising strategy can capture the attention of millions of people. This adorable and eye-catching character made its debut on a spectacular 3D billboard, standing out for its visual impact and ability to attract audiences. This type of billboard not only creates an impressive visual experience but also strengthens the brand and increases product or service recognition.

Spectacular displays like this 3D billboard are powerful tools in the world of outdoor advertising, as they not only grab the public's attention but also create an emotional connection. The combination of innovation and creativity, as seen in Chewbie's campaign, has been key to the success of this strategy.

Benefits of DOOH in Outdoor Advertising

The use of DOOH (Digital Out Of Home) in outdoor campaigns like Chewbie's highlights the advantages of digital technology. In the case of Times Square, one of the busiest places in the world, the campaign is not just about visibility but also about the interaction and engagement it generates among passersby.

The costs of this type of advertising can vary. The billboard advertising cost in high-traffic areas like Times Square is usually high, but the return on investment justifies the expense due to the massive number of people it reaches. Generally, billboard ad rates in prime locations can range from thousands to hundreds of thousands of dollars per month. However, the benefits in terms of visibility and brand recognition far outweigh the costs.

OOH and DOOH Strategies to Boost Brand Visibility

OOH advertising has proven to be one of the most effective methods for reaching a broad audience. Whether through traditional or digital formats like DOOH, brands can take advantage of key locations and visually engaging ads to capture the public's attention. Chewbie's campaign is a prime example of how a brand can use a mix of creativity and technology to stand out in a competitive city like New York.

In summary, spectacular 3D displays like Chewbie's, billboards, and outdoor advertising in general are essential for any brand looking to increase its visibility and emotionally connect with its audience. The investment in this type of advertising, though it may seem high when considering billboard costs or outdoor advertising costs, offers significant returns when executed correctly.

Key considerations in outdoor advertising include understanding billboard advertising prices, how much a billboard costs, and billboard rates, all of which depend on location and format. Investing in billboards for lease, bus shelter ads, or transit advertising allows for diverse audience reach, with effective options for every budget.

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Why choose BM Outdoor for your outdoor advertising?

  • Consumer trust: Outdoor advertising is a trusted medium for many, standing the test of time.
  • Direct and captivating messages: We deliver clear and compelling messages that effectively reach your audience.
  • Affordable for all: We offer options that fit all budgets and types of businesses.
  • Sales team at your service: Our passionate sales team is ready to help you achieve your goals.

Do you need outdoor advertising? It remains effective in boosting your brand in the United States and Canada, working in collaboration with digital marketing and other channels.

Outdoor advertising services:

    Outdoor Advertising Options

    Explore key OOH formats by category and jump into details for specs, placements, and availability.

    Billboards

    Billboards are large outdoor advertising structures that attract attention from drivers and pedestrians. They provide an excellent platform for brands to showcase their message to a wide audience.

    Posters

    Posters are versatile advertising formats typically used in high-traffic areas. They can effectively convey promotional messages or branding with striking visuals.

    Transit Advertising

    Transit advertising takes advantage of public transport systems to reach commuters. It includes ads on buses, subway stations, and shelters, ensuring maximum visibility to a diverse audience.

    Specialty Advertising

    Specialty advertising encompasses unique formats, such as murals and kiosks, which can provide a creative and engaging way to connect with consumers in specific locations.

     

    Our services have coverage that extends throughout the United States, Canada, and Latin America. Take your message beyond borders! Contact us today at 210-610-5012 or email customerservice@bmoutdoor.com and let us be a part of the success of your next advertising campaign

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