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Celebrating Thanksgiving

FanDuel’s Kick of Destiny 3 campaign lights up New Orleans with massive billboards, digital ads, and a Manning rivalry ahead of the Super Bowl!

FanDuel's "Kick of Destiny 3" Dominates New Orleans with OUTFRONT's Prime for a Time Walls

As the Super Bowl excitement reaches its peak, FanDuel has launched its highly anticipated KICK OF DESTINY 3: PEYTON VS. ELI campaign, bringing larger-than-life advertising to New Orleans. The campaign has taken over OUTFRONT's Prime for a Time walls on the iconic Entergy Building, making a bold statement ahead of the big game.

A Massive Display in the Heart of the City

This eye-catching campaign isn't just any billboard; it's a spectacular wrap covering two sides of the Entergy Building, towering over 150+ feet tall and 130 feet wide. This prime location offers unparalleled visibility from Champions Square, the Caesars Superdome, and even the freeway, ensuring maximum exposure to football fans and locals alike.

Bringing the Super Bowl Hype to the Streets

New Orleans is a city known for its energy, passion, and love for sports, making it the perfect setting for FanDuel’s latest campaign. The city's streets are buzzing with Super Bowl fever, and this massive campaign serves as a visual spectacle that further amplifies the excitement. Whether you're attending the game, celebrating at a local bar, or simply walking through downtown, Peyton and Eli Manning's legendary rivalry is impossible to ignore.

The sheer scale of this advertising takeover reflects FanDuel's commitment to engaging football fans in innovative ways. By utilizing OUTFRONT's Prime for a Time walls, FanDuel ensures that their brand remains front and center in one of the most high-traffic areas of the city.

Where to See the Campaign

If you're in New Orleans, you can't miss this impressive display at 639 Loyola Avenue. Beyond the massive wallscape, the campaign extends across the city with placements on digital bulletins, walls, and posters throughout NOLA. This widespread visibility ensures that fans across the city can witness the rivalry unfold leading up to the big game.

The Legacy of the Manning Rivalry

The Manning brothers have long been a part of football history, and this campaign brings their competitive spirit into the spotlight once again. With Peyton and Eli Manning going head-to-head, this campaign taps into nostalgia while creating fresh excitement for both longtime fans and new audiences. The playful yet intense nature of their rivalry adds an extra layer of anticipation to an already thrilling Super Bowl season.

FanDuel’s Impact on Sports Betting and Entertainment

As one of the leading names in sports betting and daily fantasy sports, FanDuel has continuously pushed the boundaries of advertising and fan engagement. The Kick of Destiny 3 campaign not only builds anticipation for the Super Bowl but also reinforces FanDuel's position as a major player in the sports entertainment industry. With eye-catching visuals, strategic placements, and the star power of the Manning brothers, this campaign is a perfect example of how brands can maximize their impact through OOH (Out-of-Home) advertising.

Experience the Excitement

Whether you’re a die-hard football fan, a casual viewer, or someone just enjoying the electrifying atmosphere of New Orleans, FanDuel’s Kick of Destiny 3 campaign is a must-see. As the Super Bowl approaches, keep an eye out for the campaign’s presence across the city and immerse yourself in the thrill of one of the biggest sporting events of the year!

Don’t miss out on the action—both on the field and across New Orleans’ skyline!

 

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